This is a private event with limited capacity.
RSVP is currently full.
About the Event
The Great Lakes Private Practice Conference brings together optometry students and emerging ODs who are actively exploring private practice ownership and real-world business strategies.
This is a focused, high-value event centered around what it actually takes to build, operate, and grow a successful independent practice in today’s environment.
Attendees will gain exposure to practical insights across practice ownership, patient experience, revenue optimization, and long-term career positioning within private practice.
OZ Group Representation
OZ Group will be on-site, representing key collaborators who are actively helping shape the future of independent optometry.
This event is part of our continued effort to connect the next generation of optometrists with the tools, strategies, and partners that support real-world success in private practice.
🎤 Featured Speaker
Kayla Ashlee, Founder of Spexy & FrameTurn
We’re excited to welcome Kayla Ashlee as a featured speaker. Known for her practical, no-fluff approach to optical performance and team development, Kayla brings insights that directly translate into stronger patient experiences and more effective practice operations.
Her perspective focuses on what actually happens inside the practice day-to-day — where decisions are made, where revenue is won or lost, and how teams can execute at a higher level.
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💡 What She’ll Be Covering Briefly
* How to improve optical performance without relying on scripts
* Real-world strategies to increase capture rate and patient buy-in
* Training staff to communicate value clearly and confidently
* Common breakdowns inside the optical and how to fix them
* How team execution directly impacts revenue and long-term growth
* The origin of Spexy and FrameTurn, and how they apply in modern practice settings
Featured Collaborators
Acquios Advisors
Who Should Attend
Optometry students interested in private practice ownership
New graduates exploring career paths
Early-career ODs looking to better understand the business side of optometry
What You’ll Gain
Exposure to real-world private practice strategies
Insight into the economics of running an independent practice
Understanding of how to improve patient experience and in-office performance
Early connection to industry partners supporting practice growth
Positioning
Private practice is evolving, but the opportunity remains strong for those who understand both the clinical and business side of optometry.
This event is designed to help you start thinking that way early.